ALA Presents: What Can Libraries Learn from New User (and Non-User!) E-Reading Data from the Pew Internet Project?

Your Name and Title: Larra Clark

Library, School, or Organization Name: American Library Association & Pew Internet Project

Co-Presenter Name(s): Kathryn Zickuhr

Area of the World from Which You Will Present: United States

Language in Which You Will Present: English

Target Audience(s): Public library staff and researchers

Short Session Description (one line): ALA Presents: What Can Libraries Learn from New User (and Non-User!) E-Reading Data from the Pew Internet Project?

Full Session Description (as long as you would like):  One year ago, the Pew Research Center began studying how the role of public libraries, as well as the needs and expectations of their patrons and communities, are changing in the digital age. Funded by the Bill & Melinda Gates Foundation, grounded by a Library Advisory Group, and conducted by the Pew Internet & American Life Project, the first set of reports focus on the rise of e-reading and e-books at libraries. Among the findings: 12% of e-book readers have borrowed an e-book from a library; 58% of library card holders are unsure if their library offers e-books; and a majority of e-book borrowers were unable to borrow an e-book they were seeking at their library.

Join Pew Internet Research Analyst Kathryn Zickuhr and ALA Program Director Larra Clark to learn more about key findings from these reports – including a brand-new analysis focused on younger American’s reading preferences and library use habits. The session also will explore immediate practical implications for U.S. public libraries.

Websites / URLs Associated with Your Session: http://libraries.pewinternet.org

Tags: 2.012Delivery

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