the future of libraries in the digital age
Your Name and Title:
Anna Taranenko, Social Media Specialist
Library, School, or Organization Name:
Bibliomist program (International Research and Exchanges Board (IREX)
Area of the World from Which You Will Present:
Language in Which You Will Present:
Librarians, NGO specialists
Short Session Description (one line):
Social media use by Ukrainian librarians: strategy, promotion, outreach.
Full Session Description (as long as you would like):
Establishing libraries’ presence in social media is an emerging trend in Ukraine, and yet a group of librarians with the support of the Global Libraries Ukraine program (Bibliomist) has created an impressive online community that contributes to public outreach, increased library visibility and the librarians’ professional development.
In this session, you will learn about successful examples of Ukrainian libraries’ using social networks, blogs, combinations of online/offline resources in order to promote innovative library services and increase visitation. You will also learn to strategize which social media/platforms are right for a particular project, how to analyze audience and engage them in different media, how to define whether different platforms meet the project needs.
Websites / URLs Associated with Your Session: