Your Name and Title: Philip Whitford

Library, School, or Organization Name: University of Hawaii, Manoa: Library and Information Science Program, MLISc Candidate

Co-Presenter Name(s):

Area of the World from Which You Will Present: Honolulu, HI

Language in Which You Will Present: English

Target Audience(s): Public/Academic Librarians

Short Session Description (one line): This session will be a practical introduction to how libraries can use the location-based social network: foursquare.

Full Session Description (as long as you would like): Over the past year foursquare has been one of the hottest location-based social networks on the mobile web. During this fall semester (Fall ’11) the social media team at Hamilton Library at the University of Hawaii, Manoa has been tracking foursquare use to better understand how students interact with this social network. During this session I will share with you practical tips on how to set up a successful foursquare campaign as well as sharing with you both efforts that work as well as those that do not. By the end of this session you will be well on your way to establishing a strong presence for your library on foursquare. 

Websites / URLs Associated with Your Session: http://www.foursquare.com