Using SNA (social network analysis) to understand your library's social media presence

Your Name and Title: Frank Cervone, Vice Chancellor for Information Services

Library, School, or Organization Name: Purdue University Calumet

Co-Presenter Name(s):

Area of the World from Which You Will Present: Indiana, United States

Language in Which You Will Present: English

Target Audience(s): Marketing librarians, library directors, digital initiatives librarians

Short Session Description (one line): Using SNA (social network analysis) to understand your library's social media presence

Full Session Description (as long as you would like): Social media is all the rage but how can we ensure that our use of social media is having the affect we desire? In this presentation, you will learn what social network analysis (SNA) is and how SNA tools can be used to analyze and understand your library's social media presence.  

Websites / URLs Associated with Your Session:

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Frank had to cancel this session.

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