Getting Staff to Embrace 2.0

I think this may be the biggest hurdle for many of us. (At least, the biggest after we make the first hurdle of trying 2.0 for ourselves.) How does one encourage other staff to embrace the 2.0 tools?

 

For instance, I want to start a Wiki for collaborative projects at my library. If the other staff members are reluctant to participate, it will not work. So, how do I get them to try it, and then how do I keep them actively participating?

 

This same question applies to blogs, social networks, etc.

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